Communication design is a process that combines designing with information development and aims to communicate with the masses through print, electronic media or other presentations. Considered to be an effective way to impact the minds of people, communication design courses are gaining popularity among students in India.
Find out more about the B.Des in Communication Design course in detail below.
What is B.Des in Communication Design?
- Des in Communication Design is an undergraduate course that imparts theoretical and practical skills to students about visual communication. The duration of B.Des course in Communication Design is four years and divided into eight semesters. In the age of digitisation and marketing, organisations in the private and government sector require skilled professionals in the design field. Hence, pursuing the course can help you build a lucrative career in a specialised field of communication design.
- Des in Communication Design: Key Details
Here are some key details about the B. Des in Communication Design course:
- Full form: Bachelor of Design in Communication Design
- Level: Undergraduate
- Stream: Design
- Course Duration: Four years
- Type of Exam: Semester
- Eligibility criteria: Candidates must have passed 10+2 from a recognised board in any stream
- Selection Process: Entrance Exam based/ Merit-based
- Average Course Fee: ₹30,000 – ₹4.5 lakhs
- Average Salary: ₹4 – ₹6 lakhs and more
- Des in Communication Design: Eligibility Criteria
While the eligibility criteria for B. Des in Communication Design may vary with colleges, the common eligibility requirements are as follows:
- Candidates must have completed their 10+2 from a recognised board in any stream.
- The minimum marks requirement can vary from one college to another. It usually ranges between 45-55%.
- Most colleges require students to score the required cut-off marks in entrance exams such as SEED (Symbiosis Entrance Exam for Design), NID DAT (National Institute of Design-Design Aptitude Test), IIAD (Indian Institute of Art and Design Entrance Exam), etc.
- Des in Communication Design: Syllabus
The B. Des in Communication Design course duration is four years, with a syllabus spread over eight semesters. Below are the semester-wise subjects in B. Des in Communication Design:
- Des in Communication Design: First year
Semester 1 | Semester 2 |
History of Design | Colour and Form Studies |
Indian Heritage | Art Appreciation |
Narrative Structure | Environmental Studies |
Introduction to Digital Techniques | Material Studies-I |
Drawing 1 and Media Exploration | Colour Context and Composition |
Drawing II and Representation Techniques | Elements of Design I- Composition |
Socio Cultural Signs and Symbols | Material Studies-II |
Typography I | Art and Visual Perception |
Colour Theory | Introduction to Digital Design I- Word, Excel and PowerPoint |
- Des in Communication Design: Second year
Semester 3 | Semester 4 |
Colour Concepts | Design Methods and Processes |
Industrial Economics | Research Methodology and Craft Study |
Conceptualisation and Visualisation | Drawing III- Analytical Drawing |
Fundamentals of Graphic Design | Communication Studies + Semiotics |
Selected Writings for Self-Study II, Women in Indian Society | Software Skills |
Basic Graphic Design | Basic Photography |
Elective I | Selected Writings for Self-Study II, Women in Indian Society |
Elective II | Introduction to Digital design II- Photoshop, Illustrator and in Design |
- Des in Communication Design: Third year
Semester 5 | Semester 6 |
Introduction to Interactive Media | Documentation and Presentation Skills |
Introduction to Printing Technology | Graphic Design for the Social Sector |
Women in Indian Society/Parenthood and Family Relationship | Introduction to Film Language |
Typography II | Visual Identity Design |
Elements of Moving images | Elective IV |
Elective III | Elective VI |
Elective V | Basics of Animation Film Making |
Content Development | Introduction to User Interface Design |
Advertising and Marketing Theory | Basics of Video Film Making |
Design Process and Methodology | Design Project-I |
- Des in Communication Design: Fourth year
Semester 7 | Semester 8 |
Design Project-II | Industrial Project |
Science and Liberal Art | Portfolio Design |
Design Management | Design project-III |
Industrial Internship, Exhibition and Presentation | Printing Technology and Methods |
Innovation W/S | Orientation for Industrial Project |
Study for Degree Project Proposal and Presentation | Colloquium Paper |
B.Des in Communication Design: Admission Process
Admission process for Communication Design courses varies with colleges and is offered based on the candidate’s score in the entrance exam or based on the academic score. Here’s how you can get into the course:
- Entrance exam-based
Admission to the B.Des course through entrance exams requires candidates to obtain the desired score by the college. The exam may be followed by personal interviews where the general aptitude of candidates is tested. Some of the entrance exams for B.Des admissions are SEED (Symbiosis Entrance Exam for Design), NID DAT (National Institute of Design-Design Aptitude Test), IIAD (Indian Institute of Art and Design Entrance Exam), etc.
- Merit-based
Merit-based admissions to B.Des are based on the marks scored by candidates in their 10+2. Candidates must check the merit list of the desired colleges to see if they are eligible for admission to the course. If yes, they can visit the college, submit the required documents and fulfil other formalities.
B.Des in Communication Design: Jobs
B.Des in Communication Design graduates can seek employment in the following sectors:
- Publishing houses
- Design groups
- News and magazines
- Multimedia companies
- TV industry
- Packaging industry
- Educational institutes
Some of the job roles for B. Des in Communication Design courses are as follows:
Job Role | Average Starting Salary (per annum) |
Graphic Designer | ₹2.74 lakhs |
Web Designer | ₹2.75 lakhs |
Service Designer | ₹10.08 lakhs |
Communication Designer | ₹5.9 lakhs |
Interaction Designer | ₹9.36 lakhs |
UX Designer | ₹7 lakhs |
B.Des in Communication Design: Top Colleges
Due to the growing popularity of B.Des in Communication Design courses and the demand for skilled professionals in the field, many colleges offer B.Des courses in India. Some of the top colleges for B.Des in Communication Design in India are as follows:
- National Institute of Design, Ahmedabad
- Pearl Academy, Mumbai
- School of Fashion Design, Mumbai
- D. Goenka School of Fashion and Design, Mumbai
- Delhi College of Art, Delhi
- School of Fashion Technology, Pune
- MIT Institute of Design, Pune
- Indian Institute of Art and Design, Delhi
- School of Design Studies, Dehradun
- College of Fashion Design and Merchandising, Rajasthan
- Symbiosis Institute of Design, Pune
Conclusion
B.Des course in Communication Design is an excellent choice for students who wish to excel in the communication design field. The course offers various career choices with lucrative salary offers. However, before deciding to pursue the course, you must research the best colleges, their admission process and eligibility criteria to avoid hassles. You can also learn more about UCEED registration and stay prepared for the exam.
Leading higher education service platforms like Sunstone can help you with this. You can sign up with Sunstone and become job-ready with industry-oriented training modules. These training modules complement the traditional higher education model to boost your potential.